Digital Marketing
SEO & Keyword Research for Beginners
Learn search intent, keyword mapping, on-page SEO, internal linking, technical basics and how to measure organic search performance.
Provided by HiringMart India
About this course
Learn search intent, keyword mapping, on-page SEO, internal linking, technical basics and how to measure organic search performance.
What you will learn
Understand the core concepts, complete guided practice, apply the workflow to a realistic task, and demonstrate competency through module quizzes and assignments. / मूल अवधारणाएँ समझें, निर्देशित अभ्यास पूरा करें, वास्तविक कार्य पर प्रक्रिया लागू करें और मॉड्यूल क्विज़ व असाइनमेंट से अपनी दक्षता दिखाएँ।
Course curriculum
Search Fundamentals / मॉड्यूल 14 lessons
1. How Search Engines Discover PagesArticle · 15 min
2. Search Intent and Keyword TypesArticle · 18 min
3. Seed Keywords and Topic ClustersArticle · 21 min
4. Keyword Metrics and PrioritisationArticle · 24 min
On-Page SEO / मॉड्यूल 24 lessons
1. Title Tags and Meta DescriptionsArticle · 15 min
2. Headings, Content Quality and ReadabilityArticle · 18 min
3. Internal Links and Descriptive AnchorsArticle · 21 min
4. Image Alt Text and Media OptimisationArticle · 24 min
Technical SEO / मॉड्यूल 34 lessons
1. Crawlability, Indexing and XML SitemapsArticle · 15 min
2. Robots Directives and CanonicalsArticle · 18 min
3. Mobile Usability, Speed and Core Web VitalsArticle · 21 min
4. Structured Data and Rich Results BasicsArticle · 24 min
Measurement and SEO Project / मॉड्यूल 44 lessons
1. Google Search Console PerformanceArticle · 15 min
2. Clicks, Impressions, CTR and PositionArticle · 18 min
3. Content Refresh and Link OpportunitiesArticle · 21 min
4. Create a Keyword Map and SEO AuditArticle · 24 min